Salty Boho is my own brand, co-founded together with my friend Malin. What started as a shared love for the ocean, travel, and handmade jewellery grew into a community-driven brand for ocean-minded women around the world.

The brand is built around beach-inspired, handmade silver jewellery and a bohemian lifestyle rooted in freedom, creativity, and connection. The visual identity draws heavily from the sea — with soft turquoise tones and an organic, relaxed expression that reflects both the craft and the spirit of the brand.

I worked on the brand identity and website design, shaping a cohesive visual language that supports storytelling, community, and e-commerce, while staying true to the handcrafted and soulful foundation of Salty Boho.